Occasionally a brand or influencer brings a give-back mission to life through events or volunteer opportunities (if we’re lucky!). In our Socially Conscious Events section, we’ll recap that valuable experience and share simple ways you can get hands-on too.
Look around you. The chances are good that someone close by is suffering from a mental illness, according to the National Alliance on Mental Illness (NAMI) who states that 1 in 5 Americans is affected by mental illness in a given year.
And because of those staggering numbers, Philosophy took action and partnered with NAMI on a Hope & Grace initiative. Together they created a safe online community for those affected to get information, find community support, and access an advisory board. The brand is also the first major beauty company to dedicate one percent of its US net sales toward the cause (among many other things they’ve accomplished for the initiative).
In honor of Mental Health Month, Philosophy hosted an event in Los Angeles with NBC Chicago Med actress Torrey Deviate (see her PSA for the partnership here) and NAMI to honor the crusade and celebrate their #stigmafree social campaign to eliminate stereotypes associated with mental illness.
Since no one can truly define the wide reach of this campaign better than Tiffani Carter-Thompson, vice president of public relations, social media and charity for Philosophy, watch the video below for her inspiring words on the movement.